Experiential Design - Final Project

 

|| Week 9 - Week 14

|| Bertrand Alden Gani / 0370471

|| Experiential Design

|| Bachelor Of Design In Creative Media

|| Final Project

TABLE OF CONTENTS

1. Instructions

2. Task

3. Feedback

4. Reflection

INSTRUCTIONS

Fig 1.0 MIB

TASK

For our final project, we had to combine everything we learned from tasks 1, 2, and 3 to refine our prototype into a complete, fully functional product experience with integrated visual assets. Alongside this, we prepared an e-portfolio where we reflected on our social skills in the design studio, including how we empathized with others, worked positively in a team, and built strong relationships for effective collaboration, supported by evidence as part of the TGCP.

Process

First, I started by making my Home scene. This scene contains my app logo and a "TAP TO CONTINUE" button which will connect to next scene.

Fig 2.0 Making Home Scene

Next is Menu scene. This scene has a search bar, which users can use to look up specific stores they want to visit. It is followed by the main content of the app, which displays the stores available at Syopz Mall. When user type a store name and tap "TRACK" it will lead them to the next scene.

Fig 2.1 Making Menu Scene

Lastly, Navigation scene. This is the AR Scene which have directional arrow, distance and info banner to help user locate a store and get more info about them. User can choose to show the info banner or hide it for cleaner view.

Fig 2.2 Making Navigation Scene

Image Target

Fig 3.0 Image Target

Video Walkthrough

Fig 3.1 Video Walkthrough

- Syopz AR Map -

This app is created to make navigating Syopz Mall easier and more engaging, especially for students who often struggle to find their way or miss out on hidden and newly opened stores. Many great shops go unnoticed, and deciding where to eat can be time-consuming, often leading to the same familiar choices. To solve this, the app uses Augmented Reality (AR) with real-time directional guidance and distance tracking. Users can search for a store, follow on-screen directions to reach it, and upon arrival, tap “Show Info” to view store details like recommended menus, seats and wifi availability, or “Hide Info” for a cleaner view. This helps students quickly locate destinations, discover new spots, and make the most of their limited break times.

REFLECTION

Learning how to create an AR app prototype was a valuable experience that taught me both technical and design skills. I realized that AR is not just about adding digital elements to the real world, but about solving real problems in a more engaging and accessible way. Throughout the process, I learned how to think from the user’s perspective, focusing on making navigation simple, information easy to access, and the overall experience enjoyable. It was also challenging to balance functionality with usability, but testing the prototype helped me understand how small adjustments could greatly improve the user journey. This project made me appreciate the potential of AR in enhancing everyday tasks